![]() “Then we can all reinvest into development of new content,” she observed.Īs a lobbyist, Hummelvoll also called public funders, heads of drama, to invest more in minority-co-productions.īesides the inspiring financing and production talks, TV Drama Vision was as always, a thrilling showcase to discover upcoming Nordic - and selective European - shows set to premiere in 2023 and beyond. But she said regulators need to negotiate with global platforms to help producers who do give away their rights, get a remuneration based on success. Looking also at creative solutions from a producer’s perspective, Norwegian producer Gudny Hummelvoll of Rubicon, and president of the European Producers Club, was in favour of a cohabitation of the two models - the traditional public service-driven route and global streamers financing - “they help us make high-end shows” she underscore. You have to invest more as a producer, take more risks, do packaging before getting the greenlight, but it does have advantages,” he noted. “This new model -similar to the version of making indie films - whereby as a producer you start off with the licensing puzzle, private equity, then raise the rest through pickups, is an exciting development in the business and I hope to see more of this in the future. Swedish producer Jan Blomgren, CEO at Art & Bob welcomed this option. Now we go the acquisition route, we invest more as a producer, co-produce, then do licensing instead of commissioning,” he said. “Series are either commissioned or acquired, but commissioning takes time. He also praised the licensing versus commissioning model. Offering his opinion from a global distributor’s perspective, Eccho Rights’s MD Fredrik af Malmborg said that co-productions and early partnerships to help producers safeguard their rights, are the way forward to future proof the industry. Karin Lindström, Head of Originals, Nordics, Amazon Studios also said she is flexible regarding rights and windowing, and “happy to collaborate with local channels.” For her the earlier she can have conversations with producers regarding rights, the better. So let’s help each other to do smart productions, and dare to be transparent,” she suggested.Īmong global streamers, Viaplay’s SVP Scripted Content Camilla Rydbacken said:” we adapt to different financing solutions, and co-productions are more important for us.” Her counterpart at NRK Marianne Furevold-Boland concurred: “These are challenging times, with high inflation, escalating costs, less projects commissioned. “We are all seeing an inflation of budgets, more restrained willingness from people to take risks, less projects for money but hopefully better content,” said TV 2 Norway’s Head of Drama Alice Sommer adding: “we need to be more flexible with rights, and pragmatic with our partnerships.” ![]() Most commissioners that took centre stage at the Stora Teatern said 2023-24 would be a time of readjustment in the paradigm shift, with many acknowledging they would invest more coin into less shows, while taking flexible approaches towards windowing. Versatility: Suitable for various purposes, from marketing to education.Īccessibility: Features like text-to-speech increase the software’s usability for a broader audience.Set under the overarching theme, ‘Navigating Disruption and Cultivating Talent', the two-day intense Göteborg TV Drama Vision industry event closed last Thursday, in an overall optimistic mood, thanks to the display of exciting upcoming high-end series, and the industry’s willingness to find pragmatic solutions to face the economic headwinds. Time and Cost Efficiency: The software reduces the resources needed for traditional video production. The advantages of using VidToon 2.1 are manifold:Įnhanced Audience Engagement: The visually appealing animations significantly boost viewer interest and comprehension. ![]() Multi-Track Timeline Editor: This tool provides precise control over the video creation process, ensuring high-quality output. User-Friendly Interface: Its drag-and-drop functionality is tailored for ease of use, welcoming users of all skill levels.Įxtensive Asset Library: The software includes a wide range of characters, backgrounds, and objects to create unique animations.Ĭustomisable Characters and Animations: Users can tailor characters to their specific needs, enhancing the relatability of the content.Īdvanced Text-to-Speech Technology: This feature transforms text into natural-sounding voiceovers, a key asset in engaging storytelling. VidToon 2.1 offers a plethora of features that streamline the video creation process: Designed to cater to both professionals and enthusiasts, VidToon 2.1 stands out with its intuitive interface, extensive asset library, and customisable options. In a significant development for digital content creators, today unveiled VidToon 2.1, an advanced and user-friendly animated video creation software.
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